Innovating Women is an new campaign to crowd-create a book about women in tech. The crowdsourcing is done via the GroupTie collaborative platform and I enjoy logging in to read the online discussions about topics like leadership styles and gender discrimination.
I’ll be contributing a story about Silvija Seres who studied with me at INSEAD. Silvija started out at the Norwegian search company Fast (acquired by Microsoft in 2008). Today she sits on several corporate boards in Oslo, including Statkraft and the Norwegian Lottery. Norway was the first country to set a 40% quota for women on boards. Silvija says a quota in of itself isn’t enough and explains what women need to do in order to be on a board:
“A lot of women, when quotas were introduced, they expected these board positions to rain on them. They don’t if you’re not good at presenting your value. There are quotas, but on the other hand there are lots of other things that need to add up. I grounded myself as a technology specialist who knows how to be commercial.”
Innovating Women is led by Farai Chideya, Neesha Bapat and Vivek Wadhwa. The project’s fundraising is via an Indiegogo campaign with matching corporate funds for every dollar raised.


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